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Matchbox is Australia's leading kitchenware and cookware specialist, with 19 Stores in Victoria and Western Australia.
An independent, family owned retailer, Matchbox does much more than simply supply cookware and kitchenware - we are focussed on turning our customers into professional home chefs through a fun and engaging in-store experience.
The new Matchbox stores have inbuilt kitchens with professional chefs working at some stores. Our staff are bringing the brand to life through consumer education, offering secret tips, secret recipes, secret cooking demonstrations and even cooking classes.
Love Matchbox? Then join us! Franchises are available across Australia.
Our successful franchise group has grown from 7 to 19 stores over the past two years, up an impressive 171%. With a group turnover for 2009 of $25 million (up 108% in the last two years) and a national expansion plan of 100 stores in the next 5 years, we are clearly carving out a solid position in our market.
Matchbox stocks over 50 premium brands including campaign sponsors Circulon and Maxwell & Williams.
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